Top Design and Design Thinking Companies in Mumbai

Are you a business owner looking for innovative solutions to drive growth and efficiency? Mumbai, a vibrant center of creativity and innovation, is home to some top design-thinking companies ready to turn your business ideas into reality. 

Finding the right design thinking partner in Mumbai can be overwhelming, but fear not! This guide is here to help you navigate the landscape and connect with the best in the industry. With these top companies, you can harness cutting-edge design thinking to enhance your brand and achieve your business objectives.

Why Mumbai?

Mumbai, India’s bustling commercial center, is a prime location for leading design-thinking companies. Its diverse talent pool, robust business ecosystem, and abundant access to capital create the perfect environment for innovation. The city’s vibrant startup culture and strategic location further enhance its technology and innovation hub status.

These design-thinking leaders are not just essential for startups and established enterprises, they are the driving force behind Mumbai’s product design landscape. They are the pioneers shaping the future of design innovation with their cutting-edge solutions and unwavering commitment to the end user, making a significant impact on the city’s business and technology sectors.

Partnering with a top design-thinking company is a game-changer for SMEs looking to make a mark in Mumbai’s innovation landscape. Codewave, with its design-led approach, has the potential to revolutionize your business. They specialize in transforming complex challenges into innovative solutions, helping your brand to not just survive, but to stand out in the competitive market and achieve sustainable growth.

Criterias for Selecting Top Design Thinking Company

Selecting the right design-thinking company is crucial for driving innovation and solving complex problems effectively. Here are the important factors to keep in mind when selecting the best design thinking companies, particularly for small and medium-sized enterprises, entrepreneurs, and new businesses:

Expertise and Experience

  • Industry Experience: Seek companies with a proven track record in your industry or a similar field. Their familiarity with industry-specific challenges can be invaluable.
  • Case Studies and Portfolio: Review their past projects and case studies to gauge their expertise and successful application of design thinking principles.

Client Testimonials and References

  • Client Feedback: Make sure to check out testimonials and reviews from past clients to gauge their satisfaction and the results of the company’s work.
  • References: Request references and speak directly with past clients to gain deeper insights into their experiences.

Team Composition and Skills

  • Multidisciplinary Teams: Ensure the company has a diverse team with expertise in various domains such as design, engineering, business strategy, and user research.
  • Qualified Professionals: Look for a team of certified professionals and thought leaders in design thinking.

Innovative Approach

  • Creative Problem-Solving: Evaluate the organization’s capacity for unconventional thinking and implementation of innovative approaches to intricate challenges.
  • Prototyping and Iteration: Check if they emphasize rapid prototyping and iterative testing to refine solutions effectively.

Methodology and Process

  • Structured Process: Ensure they follow a well-defined design thinking process, including stages such as empathy, define, ideate, prototype, and test.
  • User-Centric Approach: Verify their commitment to placing the user at the center of the design process.

Customization and Flexibility

  • Tailored Solutions: The organization should provide tailored solutions that address specific requirements rather than a generic approach.
  • Flexibility: Look for flexibility in their approach to adapt to changing requirements and challenges during the project.

Technology and Tools

  • Advanced Tools: Ensure they utilize the latest design and collaboration tools to enhance efficiency and innovation.
  • Tech Integration: Check if they can integrate design thinking with advanced technologies like AI, IoT, and data analytics if required.

Cultural Fit

  • Company Values: Their values and culture should align with your organization’s ethos and working style.
  • Collaboration: Evaluate their ability to collaborate effectively with your internal teams.

Results and Impact

  • Measurable Outcomes: Look for companies that emphasize quantifiable results and have a history of delivering tangible business outcomes.
  • Sustainability: Assess their commitment to creating sustainable and long-lasting solutions.

Cost and Value

  • Budget Alignment: Ensure their services fit within your budget while providing good value for the investment.
  • Transparent Pricing: Look for transparency in their pricing structure with no hidden costs.

Choosing the right design thinking company involves a thorough evaluation of their expertise, client feedback, team capabilities, innovative approach, and cultural fit. Considering these criteria, you can select a partner that will effectively drive innovation and deliver impactful solutions tailored to your needs. This careful selection process will help you foster growth and achieve your business objectives.

Read: Understanding Design Thinking in Product Management

Top Design and Design Thinking Companies in Mumbai 

Let’s examine Mumbai’s leading design-thinking companies, capable of translating innovative concepts into outstanding products.


Codewave, recognized as an award-winning leader in UX/UI Design, Web Development, and Mobile App Development, is celebrated for creating digital experiences that enhance human connections and transform businesses. 

The company is committed to prioritizing the requirements and experiences of end users, strongly emphasizing a user-centric approach across all projects. By embracing design thinking-led digital transformation, the company aids businesses in harnessing cutting-edge, next-generation technology to generate substantial value. 

A diverse clientele, including VC firms, governments, startups, and SMEs globally, is served, specializing in building scalable digital businesses for sustainable growth. Known for their creativity, innovation, and empathy, the team assists businesses in revamping their digital strategies and enhancing their market presence. 

The philosophy of ‘Delight by Design’ embodies a commitment to delivering superior, tailored digital solutions for over 11+ Years.

Team Size: 155+


Lollypop Design Studio

Situated in the heart of Mumbai, Lollypop Design Studio is a hub of creativity. It specializes in crafting delightful user experiences that resonate across global markets. The studio utilizes scalable and futuristic solutions to bring creative ideas to life, ensuring their designs are not only beautiful but sustainable. 

The team at Lollypop excels in turning in-depth research into actionable design strategies that enhance user engagement and drive business growth. Their approach is holistic, ensuring every digital solution is intuitive and impactful, making them a prime choice for businesses in Mumbai.

Team Size: 200+

Clients: SBI / KOTAK/ OYO / Udaan

DY Works

DY Works is one of India’s oldest and largest brand strategy and brand design firms, located in Mumbai. Their approach combines deep cultural insights with a strategic focus, helping brands tell their stories with compelling narratives. 

Specializing in brand identity, packaging design, and integrated branding solutions, DY Works prides itself on a multidisciplinary team that brings diverse perspectives to every project, fostering innovative solutions that resonate with audiences on a profound level. 

Team Size: 85+

Clients: IHCL / SAFAL / ACC

Yellow Slice

Yellow Slice, a design studio renowned for its bold and innovative design solutions, is powered by a team of passionate designers and thinkers. Recognized as a leading voice in UI/UX, with a solid 15-year history and a portfolio comprising over 1500 projects for 10 unicorn clients, the approach is deeply rooted in the understanding of human psychology and its interaction with design elements. 

Specialization in branding, graphic design, and user experience allows for the creation of visually stunning and functionally practical designs that capture attention and deliver results. The team, fueled by passion and dedication, is continually pushing the boundaries of conventional design with their innovative approach, inspiring and reassuring the audience of their commitment to excellence.

Team Size: 50+

Clients: Croma / Chaayos / Axis Bank

Pineapple Studios

Pineapple Studios stands out with its fresh approach to digital marketing and design thinking. They specialize in creating vibrant and memorable brand identities. The studio combines digital artistry with strategic marketing initiatives, making it a powerhouse for businesses aiming to stand out in crowded markets. 

Their dynamic team is well-versed in contemporary design trends and digital marketing, making them a trustworthy choice for businesses seeking to enhance their digital presence. 

Team Size: 48+

Clients: Cipla / Ajio / Jar

Robosoft Technologies

Robosoft Technologies assists businesses undergoing digital transformations that enhance the user experience at every touchpoint through a design thinking approach. Specializing in mobile app development, digital advisory, and technology solutions, they simplify complex technologies to improve user interactions. 

The team at Robosoft, consisting of technology experts and creative designers, collaborates to deliver seamless and scalable digital solutions with over 25 years of experience ensuring comprehensive reach and impactful solutions.

Team Size: 500+

Clients: Invesco Mutual Fund / Paytm / discovery+

The information provided about these design thinking companies will benefit and support users seeking comprehensive insights. We aim to add value and provide constructive support from a user’s perspective. Additionally, we would like to share criteria for evaluating design-thinking companies.

Distinguishing Features of Top Design Thinking Companies

Identifying the top design-thinking companies entails examining several pivotal characteristics that distinguish them. The following are the defining features that are pertinent to small and medium-sized enterprises (SMEs), company founders, and startups:

User-Centric ApproachMake it a priority to comprehend the user’s needs and experiences fully. Continuously collect and integrate user feedback to improve solutions.
Innovative Problem-SolvingFoster creativity and encourage brainstorming to develop innovative solutions. Focus on quick prototyping and continuous testing to refine the solution.
Multidisciplinary TeamsEncourage integrating skills from design, engineering, business strategy, and user research. Cultivate an environment that prioritizes collaboration and teamwork.
Proven MethodologyRemember to adhere to a well-defined design thinking framework encompassing empathy, definition, ideation, prototyping, and testing. Tailor the design process to align with the unique requirements of each project.
Focus on InnovationMake sure to stay updated on the latest design tools and state-of-the-art techniques. Stay informed about design thinking trends and advancements to maintain a competitive edge.
Strong Client RelationshipsFoster strong relationships by comprehending client needs and consistently delivering outstanding results. Cultivate transparency and establish trust through reliable performance.
Impactful ResultsProviding solutions yields tangible benefits, such as improved user satisfaction and business performance. Make sure the solutions are both sustainable and scalable for future growth.

The attributes above underscore the significance of adopting a user-centric approach, employing innovative problem-solving techniques, leveraging diverse expertise, following a structured methodology, prioritizing innovation, fostering strong client relationships, and delivering impactful results. 

Read: Comparing Design Thinking and Agile: Exploring Differences and Similarities


Selecting the right design-thinking company in Mumbai can substantially impact your business’s growth and operational efficiency. With its abundant talent pool, dynamic startup culture, and robust business ecosystem, Mumbai provides an excellent setting for leading design-thinking firms. 

These companies are pioneering innovation, offering advanced solutions and a user-centric approach to help your brand differentiate itself in the competitive marketplace. 

By collaborating with a top design thinking company, you can harness their expertise to tackle intricate challenges and develop innovative solutions, fueling sustainable growth for your business.

Codewave embodies the innovative spirit that defines Mumbai’s design landscape through its user-centric design and agile development practices. By teaming up with leading design thinking companies like Codewave, you can be confident that your solutions are crafted to the highest standards and poised to impact the market significantly. 

Are you prepared to revolutionize your business with top-tier design thinking? Contact Codewave, and let’s bring your vision to fruition. Together, we can develop solutions that meet and surpass your expectations. Reach out to us now and take the first step toward excellence and innovation.

FAQs about Design and Design Thinking Companies in Mumbai

1. How can design and design thinking companies help your business?

These companies utilize cutting-edge technologies to push the boundaries of innovation and elevate user experiences. They use advanced data analytics, machine learning algorithms, and sophisticated user interface design principles to create products and services that meet and surpass customers’ evolving needs, providing them a competitive advantage in the market.

2. What is the typical cost of engaging with a design company?

The price of design services can differ significantly depending on factors like the size of the project, the design’s complexity, the designer’s expertise, and the location. For precise cost estimates, consulting with design firms directly to understand their pricing structures and the full range of services they provide is recommended.

3. Can these companies work remotely, or is an in-person collaboration necessary?

In today’s business landscape, organizations have the technological infrastructure needed to effectively facilitate remote collaboration. This not only allows for greater flexibility and convenience for all parties involved but also ensures productivity and achievement of project goals, relieving any concerns about the future of work.

These experts possess the knowledge to offer valuable insights and guidance, enhancing your innovation strategy and accelerating your company’s growth.

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